NHTSA Launches New Campaign to Remind Drivers Speeding Wrecks Lives

Link: https://www.nhtsa.gov/press-releases/nhtsa-launches-new-campaign-remind-drivers-speeding-wrecks-lives

Ad:

Excerpt:

As part of the U.S. Department of Transportation’s comprehensive safety strategy to prevent traffic deaths, the National Highway Traffic Safety Administration is launching a public education campaign across the country to address one of America’s most dangerous driving behaviors. Tomorrow, the agency kicks off the Speeding Wrecks Lives campaign aimed at changing general attitudes toward speeding and reminding drivers of the deadly consequences.

The campaign, which will run July 20-August 14, is supported by an $8 million national media buy featuring English and Spanish-language ads running on television, radio and digital platforms. The ads target drivers ages 18 to 44, who data show are most likely to be involved in speeding-related fatal crashes.

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According to NHTSA data, 11,258 people died in speeding-related crashes in 2020, and speeding was a contributing factor in 29% of all fatal crashes. Even with fewer cars on the road during the pandemic, 2020 saw a dramatic increase (17%) in speeding-related deaths compared to 2019. The data also showed additional concerning statistics in 2020:

Local roads saw the most speeding, with 87% of all speeding-related traffic fatalities occurring on non-interstate roads. 

Speeding contributed to 37% of the fatal crashes in work zones.

Speeding was a factor in more fatal crashes on wet roads than dry roads. 

Drinking and speeding is the deadliest combination. Of the drivers involved in fatal crashes, 37% were speeding and had a blood alcohol concentration of .08 or higher.

Author(s):

Publication Date: 19 Jul 2022

Publication Site: NHTSA

Motor Vehicle Accident Deaths, Part 2: Age-Related Trends with Provisional Results in 2021

Link: https://marypatcampbell.substack.com/p/motor-vehicle-accident-deaths-part?s=w

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Excerpt:

The rates are per 100,000 people for the year, but the point is who has the highest, and we see that the answer is:

For 2019: age 85+

For 2020: age 20-24

I threw in the age 15-19 group as ringers, by the way. When we get to all the age groups, they’re not even #4 in the ranking.

Just in that little table, you can see that the rates went up for the youngsters and dropped for the seniors. Think about why that might be.

As noted in my polling question, I’m not adjusting for the number of miles driven, and I’m not going to dig for that data now. But would you like to make some assumptions about the driving habits of these different groups? Especially during the pandemic?

Author(s): Mary Pat Campbell

Publication Date: 2 March 2022

Publication Site: STUMP at substack

Update to Special Reports on Traffic Safety During the COVID-19 Public Health Emergency: Fourth Quarter Data

Link: https://www.nhtsa.gov/sites/nhtsa.gov/files/2021-06/Update_Traffic%20Safety%20During%20COVID-19_4thQtr-060121-web.pdf

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The NEMSIS data include metrics on crash severity. For people treated at the scenes of motor vehicle crashes, EMS professionals use an injury scoring system called the Revised Trauma Score (RTS) to determine the level of care needed to save the lives of the injured. Under
RTS, patients who present with a probability of survival of 36.1% or less are considered severely injured and are often transported to Level 1 or Level 2 trauma centers that provide higher levels of critical care to the most severely injured. Figure 4 shows the percentage of
patients in crashes whose probability of survival was in this range for 2019 and 2020. Beginning in Week 12 of 2020, the percentage of those injured with a probability of survival of 36.1% or less never dropped below 1%, suggesting an increase in the severity of crashes.

Publication Date: June 2021

Publication Site: NHTSA

Early Estimates of Motor Vehicle Traffic Fatalities and Fatality Rate by Sub-Categories in 2020

Link: https://crashstats.nhtsa.dot.gov/Api/Public/ViewPublication/813118

Graphic:

Excerpt:

Total fatality rate per 100 million VMT [vehicle miles traveled] is broken down by roadway function class: rural versus urban interstate, arterial, local/collector/street. The results shown in Figure 2 indicate that the increased trend of the total fatality rate per 100 million VMT from March to December 2020, was mainly driven by the fatality rate per 100 million VMT on the rural local/collector/street, rural and urban arterial roadways.

Publication Date: May 2021

Publication Site: NHTSA

2020 Fatality Data Show Increased Traffic Fatalities During Pandemic

Link: https://www.nhtsa.gov/press-releases/2020-fatality-data-show-increased-traffic-fatalities-during-pandemic

Excerpt:

Preliminary finding show that traffic fatalities rose in most major categories over 2019: 

Passenger vehicle occupants (23,395, up 5%)

Pedestrians (6,205, flat from 2019)

Motorcyclists (5,015, up 9%)

Pedalcyclists (people on bikes) (846, up 5%)

Crash factors and demographics reviewed by NHTSA that showed the largest increases in 2020 as compared to 2019 included: 

non-Hispanic Black people (up 23%); 

occupant ejection (up 20%);

unrestrained occupants of passenger vehicles (up 15%);

on urban interstates (up 15%);

on urban local/collector roads (up 12%);

in speeding-related crashes (up 11%);

on rural local/collector roads (up 11%); 

during nighttime (up 11%); 

during the weekend (up 9%); 

in rollover crashes (up 9%); 

in single-vehicle crashes (up 9%) and; 

in police-reported alcohol involvement crashes (up 9%).

There are a few categories that are projected to have decreases in fatalities in 2020. Fatalities in crashes involving a large truck (commercial or non-commercial use) are projected to decline marginally (down 2%).  Fatalities among older persons (65+ years of age) are projected to decline by about 9 percent.

Publication Date: 3 June 2021

Publication Site: National Highway Traffic Safety Administration

Motor Vehicle Deaths in 2020 Estimated to be Highest in 13 Years, Despite Dramatic Drops in Miles Driven

Link: https://www.nsc.org/newsroom/motor-vehicle-deaths-2020-estimated-to-be-highest

Excerpt:

For the first time since 2007, preliminary data from the National Safety Council show that as many as 42,060 people are estimated to have died in motor vehicle crashes in 2020. That marks an 8% increase over 2019 in a year where people drove significantly less frequently because of the pandemic. The preliminary estimated rate of death on the roads last year spiked 24% over the previous 12-month period, despite miles driven dropping 13%. The increase in the rate of death is the highest estimated year-over-year jump that NSC has calculated since 1924 – 96 years. It underscores the nation’s persistent failure to prioritize safety on the roads, which became emptier but far more deadly.  

An estimated 4.8 million additional roadway users were seriously injured in crashes in 2020, and the estimated cost to society was $474 billion. With the alarming picture painted by these data, NSC is urging President Joe Biden and Transportation Secretary Pete Buttigieg to commit to zero roadway deaths by 2050 – a call NSC and more than 1,500 other organizations and individuals made in January in a letter to the new administration. 

Publication Date: 4 March 2021

Publication Site: National Safety Council